Diageo Plans to School Its 1,200 Marketers in Inclusive Design

 

Marketers at brands including Guinness, Johnnie Walker and Smirnoff will receive inclusive design training in order to ensure future brand campaigns and experiences reflect physical, mental and cultural differences among consumers. Drinks business Diageo has announced plans to enroll the 1,200 staff working in its marketing and innovation team in an inclusive design program in…

​ Marketers at brands including Guinness, Johnnie Walker and Smirnoff will receive inclusive design training in order to ensure future brand campaigns and experiences reflect physical, mental and cultural differences among consumers. Drinks business Diageo has announced plans to enroll the 1,200 staff working in its marketing and innovation team in an inclusive design program in… Read more